My foundation in design at Pentagram taught me the precision of visual storytelling; my time in fashion marketing at Banana Republic taught me how emotion and culture shape desire. Since then, I’ve led soup-to-nuts brand transformations across AI, SaaS, and enterprise tech — from strategy and architecture to campaigns, content, and creative systems.

I thrive in environments that are fluid — whether that means working embedded within a C-suite, guiding a distributed in-house team, or collaborating with agency partners. I’m as comfortable mapping out a multi-year brand roadmap as I am sketching the first storyboard of a new idea.